Benco is launching in the Egyptian market to empower local consumers to enjoy more for lessBy Ahmed Hassaan Amer بلدنا نيوز الاقتصادي
Benco, a worldwide fast-rising mobile and accessory brand, under the umbrella of “Inone Technology” , has decades of mobile phone, research and development and manufacturing . experience
With a worldwide presence in 28 countries, including GCC countries, Saudi, East-Asian-region, India and UAE, Benco will soon launch in the Egyptian market.
Mr. Saurabh Verma – CEO-North Africa of Benco announced a distribution partnership with M.A.S. Misr For Distribution to make the products easily available across all of Egypt.
Mr Verma stipulated that Benco’s mobile products will close a huge gap in the local market due to limited brand availability for this budget segment.
Benco will provide a variety of high valued, cost effective mobiles and accessories to local consumers ensuring
consumers are getting their best choice for a fraction of the price.
Benco mobile products are unique because of its high cost-performance. With focus on quality of technology and features , It is built to empower smartphone beginners to enjoy more technology for a lot less money.
Benco offers a one year product replacement warranty for its feature phone category.
“Inspired by the spirit of ‘exceed customers’ expectations’ We at Benco always strive to give our consumers the best smartphone experience” , said Mr Verma.
Mr. Yassir F. Shanoudi – Chairman of M.A.S. Misr said that launching of benco mobiles in Egyptian market will create healthy competitive environment in budget category, to ensure consumers get
the best value for their money.
He also added the Benco products will be available in the
market at 1500 points of sale across the country and He is confident that Benco Brand will ultimately become 1st choice amongst Egyptian consumers in this budget friendly segment.